| Company: | Myriad Genetics |
| Job Location: |
Salt Lake City - Salt Lake County |
| Employment Type: | Full Time |
| Benefits: | Please see benefits link at www.myriad.com/careers |
Description: |
| Myriad Genetics is looking to hire (1) qualified individual to fill the Senior Product Manager for Women’s Health Position within our Marketing Department. The successful candidate will be responsible for managing all aspects of marketing programs for specified market segments. The candidate will also design, develop and execute marketing strategies, and direct advertising and promotional activities. |
Duties: |
Specific duties include, but are not limited to the following:
•Direct the development and execution of strategic marketing plans and support segment-specific sales activities.
•Oversee the development of business plans and segment positioning in the market place, including assessment of potential markets.
•Conduct and evaluate market research, monitor competitive activity and identify customer needs
•Establish pricing strategies
•Develop budgets and monitor expenditures
•Develop short and long-range strategies for segment expansion
•Interface with research and development to develop new products or enhance existing products or product line.
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Qualifications: |
•Bachelors Degree required, a Masters is preferred
•3-5 years of health-care marketing experience
•Strong health-care product, service marketing and sales experience
•Understanding of key health-care stakeholders and influencers
•Ability to identify creative and novel marketing approaches
•Ability to balance strategic direction with tactical execution
•Strong project management and organizational skills.
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